MADE BY PEOPLE LAB
MADE BY PEOPLE LAB
Made By People Lab is a division of the A City Made By People network and for this project, I was hired as a creative producer in collaboration with videographer, Jan Arsenovic. Our primary objective was to produce an after-movie for each of the brand's three experiential events.
During these experiences, I honed my interpersonal abilities by engaging with attendees and initiating conversations to gather their opinions and insights on the event's subject matter (i.e. music, mental health, creativity).
Additionally, I leveraged my journalism expertise to conduct interviews with attendees, with the aim of presenting their experiences and ideas in a media-friendly way (compiling soundbites to incorporate into the project’s content).
MUSIC X FREEDOM EXPERIENCE
Made By People Lab and Miracles of Music came together to offer a stage to musicians in the living room-style space that is Sonos Home Amsterdam.
The event was designed to encourage musicians and artists to share their songs and personal stories about how music has positively impacted their lives.
AFTERMOVIES
PHOTOGRAPHY X MENTAL HEALTH
Along with UK’s the Photography Movement, Made By People Lab hosted a photography exhibition that delved into the subject of mental health. The exhibition featured the works of 10 local photographers who shared their interpretations and experiences of mental health through a creative lens.
CREATIVITY X LIVEABILITY EXPERIENCE
Made By People Lab, TOMS, AkzoNobel, Albert Heijn, and Pakhuis de Zwijger joined forces to discuss and establish the concept of liveability in Amsterdam. The audience, assisted by Hearsay, engaged in a fishbowl conversation towards the end of the program to exchange their views on what it means to live in this 'Dam liveable city.